Toyota Confirms Return of Iconic Celica as Electric Car After 18 Years (Joseph Greve – Unsplash)
Toyota has confirmed the relaunch of the iconic Celica, 18 years after production ended in 2006.
The announcement was made at the Japan Rally by the company’s vice president, Yuki Nakajima, who excitedly revealed that the project is underway. Although no concrete details or models have been shown yet, it is expected that the Celica will be reimagined as an electric vehicle, following the automotive industry’s current trend.
Rumors about the return of the Celica have recently gained momentum, especially after Toyota’s anime series, “Grip,” hinted at the release of new models, including the Celica Mk8, Supra Mk6, and MR2 Mk4.
The automaker is working on an electric platform with low-slung seats, designed to provide the experience of a sports car, with the FT-Se concept serving as the basis for future models. Additionally, president Akio Toyoda has already expressed interest in bringing back the “three brothers” — Celica, MR2, and Supra.
This news comes at a time of movement in the automotive market, with other brands also reviving classic models. For example, Lancia announced the return of the Gamma, discontinued 40 years ago, while Jaguar unveiled a new logo as part of its electric makeover.
Like its competitors, Toyota is betting on nostalgia combined with innovation to attract modern consumers.
Source: The Sun | Photo: Unsplash | This content was created with the help of AI and reviewed by the editorial team
